Search Engine Optimisation, Search Marketing and Copywriting

Should you wish to read up on Search Marketing before committing to website optimisation, a PPC campaign or a copy update, here are some resources we've found invaluable.

We've been keeping a keen eye on the increased focus on Latent Semantic Indexing - a new consideration in effective Search Engine Optimisation, as Google's algorithm grows ever more sophisticated.

Whether you're looking for the answer to a simple question or you want to learn a lot about SEO, Aaron Wall's SEO blog is full of great, up to date information presented in a matter of fact style we've found to be very readable.

To keep up with the latest developments on the web, two essential and informative sites we love are www.seomoz.org and www.searchengineland.com

If you want to know the time, ask a policeman. If you want to know about Google, ask a Googler. We read 'The Google Insider' - Matt Cutts on gadgets, Google and SEO and Frederick Vallaeys - Adwords Evangelist.

Of course Google Adwords Professional tools are also essential.

You may be wondering why we're sharing the secrets of our success, but we strongly believe that Search Marketers should adhere to high standards of transparency and best practice in order to make the web better for everyone.
Should you have queries about Search Engine Optimisation or pay per click advertising, what benefits it will have for your business and what you results you can expect, there is a wealth of information to help you make the decision.

Or please contact us to discuss your queries.

Integrated Copywriting and Search Engine Optimisation